Manager Kelly Thompson said the staff celebrated by signing their first dollar tip, which will be framed. She said the first morning went smoothly, but she expects big rushes during events such as today’s Taste of Marietta on the Square.
Transforming an old Krystal hamburger joint from the 1970s into a modern Starbucks has transformed the high-profile corner in a big way.
“You never would know it was a Krystal. It looks so nice,” said Maj. Mike Hathaway, a Marietta Police Department officer who came to the store to introduce himself and alert the staff about how to communicate any security issues in the area.
Hathaway said the outside enhancements raise the caliber of the corner to match the rest of the Square.
“We are really excited to be part of the community,” said Thompson, who added the new store has one of the largest cafes in the area with 62 seats inside.
Kris Regis commutes from Kennesaw and expects to stop at Starbucks two to three times a week. Regis said it was an “awesome coincidence” she pulled in opening day to use the Starbucks Rewards mobile application for her typical caramel macchiato, which can cost $4.82 with tax for the 20-ounce venti size.
One block away, the locally owned Cool Beans coffee shop relies heavily on foot traffic and regulars, who say they aren’t too worried about Starbucks possibly cutting into the success of their favorite coffee house.
Melissa Surber frequents the coffee house weekly and said there is never a problem with parking or slow service at Cool Beans.
Surber said she feels the Whitlock and Powder Springs intersection is already busy and adding a Starbucks will make the congestion worse.
The Starbucks store opens between 5 and 6 a.m. each morning. Thompson said the goal is for a drive-through order to take less than 3 minutes.
“It is good quality stuff,” said Christian Berger, holding his latte and artisan breakfast sandwich from Starbucks. Berger orders at Starbucks daily, sometimes even twice a day.
Italian native Guido Adriaenssens says you won’t find him at Starbucks.
“If you want consistency, go to a good shop, not an industrialized place,” said Adriaenssens, who drinks cappuccinos or espressos from Cool Beans.
Adriaenssens added that supporting small business helps the Marietta economy and gives the area a village feel. Surber said she chooses Cool Beans because it does not have a “corporate feel.”